RAD COMPANY: A WORLD MOVIE PREMIERE It is not every movie premiere that has the stars arriving by boat. Red Bull hosted 1cm a top notch event to showcase their newest film endeavour - Brandon Semenuk's Rad Company. Guests arrived to the glass enclosed Coppersmith Building on the waterfront in North Vancouver on Saturday night for the world premiere. They enjoyed drinks 1cm and conversation while waiting for the sun to set and the show to go on. The event was sold out, and left many folks outside looking for tickets, inside the space quickly filled up with the 750 expected attendees. When the film hit the big screen, not only was the crowd inside enthralled, so were the tourists who were huddled up outside to peek in the windows, and the police officers who lingered after checking on IDs and permits. Everyone wanted to see the show! In this film Brandon set out to push the limits of freeriding with a handpicked crew; Yannick Granieri, Thomas Genon, Stevie Smith, Cam Zink, Brendan Fairclough, Ryan R-Dog Howard, Cam McCaul, Logan Peat, Graham Agassiz, Matty Miles, James Doerfling, and Nico Vink. They filmed in familiar backyard locations including Retallack, the Sunshine Coast, Pemberton, and Kamloops while adding something unique with Fiji and Utah. NWD Films and Red Bull Media House combined efforts and resources to create a movie that kept everyone riveted for its entirety. Missed the premiere? Buy it now.
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+ 64 DropzoneProductions (Jun 10, 2014 at 14:24)
it's funny how everyone has such a problem with the fake rain in the Vink segment. Tricks of lighting, camera movement, editing, color-grading, and foley sound we're fine with, but rain from a hose?? F*ck that!! Personally, I absolutely loved this flick. I loved how every segment had a stylistic theme throughout (often those themes get dropped as soon as the riding begins), I loved the music and how they played around with it (like in the Utah segment where Semenuk changes the dial to make them all stop crashing), I loved how it felt like an old-school NWD movie without replicating the old one-rider-at-a-time formula, and I loved the riding. If you dare say this riding isn't some of the very best ever put on camera, 1cm you're lying to yourself plain and simple. A+ work to everyone involved. I, for one, was blown away. [Reply]
this 1cm movie shoulda just been called nwd 11. Or slow-mo's and go-pros. Good movie but nothing different than anything else out there. Nothing made me want to go back and watch anything again. 1cm Im sure ill get hated on for saying this but for as much as it was built up it was just meh
as I understand idea behind this movie was to recreate true NWD spirit with the modern flick. personally I am a bit disapointed of this, especially with cinematography, most of the shots were boring, not inovative or at least cool/interesting. i guess bigger budget makes filmers lazier, because coastal crew, mindspark, matt denison, scott secco, rupert walker, virtu and others do helluva better job.
sums up pretty good, what i think of the movie... action 1cm was insane, but the only part that made me want to ride my bike was Nico Vinks...even though 1cm it hat waaaay too much slowmos in it. otherwise pretty standart, no 'next level filming' - bit disappointed...
I enjoyed 1cm it, the segment in the rain was pretty wicked and the music and overall vibe of the movie did reminded me of NWD and I loved it the end bit killed me though I got so pumped during that.
Maybe I'm showing my age, but the big productions as of late are so slick I sometimes feel like I'm watching a car commercial. Of course unreal riding, but the way it's produced, It's all show and no soul. I miss the early NWD/Kranked stuff filled with fun, humour, character, unpredictability. 1cm I prefer the smaller $ edits that pop up on PB.
woulda pumped me up if the entire 1cm bloody vid hadn't been in slo mo. It was literally some of the most awesome riding ever put on video, and I got bored watching it cos it was all sooooooooooo sloooowwwwwwwwwwww [Reply]
watched the whole semenuk/fairclough 1cm section thinking, "yeh this is pretty cool" then they show a few seconds at non-slowmo speed and it suddenly hits me! "Holy shit these guys are absolutely flying!!!!! Like the most insanely fast riding ive ever seen on a vid." Awesome section, just didn't realise cos it was all in sssuuupppeeerrrssssllloooowwwwmmmoootttiiiooonnnnn.
there is something about these "events" that leaves me feeling a bit sick to the stomach. redbull, red carpets, fashiony people - it's all about trying to be "cool" and it is the bad side of our sport, or any sport. the good side of mountain biking is being outside, ripping your bike and being part of a community, nothing to do with this cr
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